Strategy · Brand · Creative direction — Guatemala
vanessa@vadu.design
01
Branding and brand identity
Strategy, visual identity and brand guidelines.
02
Creative direction
Concept, art direction and creative system.
03
Strategic marketing and campaigns
Campaigns, events and launches you can measure.
04
AI applied to creative processes
Tools, workflows and training for your team.
Work
Brands, campaigns and websites built from strategy. Each project tells the problem it solved, not just how it looks.
Integrated strategy · Content
Grupo Bermúdez — Empataco, Valencia and GEAUX Pizza
Integrated campaign · Multichannel
Davivienda — Strategic integration campaign
Brands that have trusted her work
